Product Marketing Communications Manager Job at Two Barrels, Austin, TX

  • Two Barrels
  • Austin, TX

Job Description

Product Marketing Communications Manager


Remember when you got into marketing and you loved it? And then the corporate world slowly drained that love out of you? We remember that too, and we are all about bringing the love back to marketing, failing fast, failing often, getting back up again, and pressing on forward.

What's that you say? That's exactly what you want? Well, if you are a solid rockstar Product Marketing & Communications expert then we want you too.

You will need you to be the best marketing expert at Two Barrels when it comes to our how we market our products. We need your experience and your expertise. You will lead a team of content and campaign specialists to create compelling content, audience and message-based campaigns across our 50+ brands under our parent company.

You should have experience in marketing products and their features to a diverse set of audiences. In addition to leading a team of product marketers and content writers, you and your team will work directly with Product Management, studying the company's products, locating key features that will attract customers and creating content and marketing campaigns for their respective products.

Austin, TX Duration:
Full Time Wage:
$100,000/year Responsibilities:

  • Determine the type of content, such as print, digital or social media, that needs to be created and distributed
  • Manage a calendar scheduling and producing the creation of each piece of content and the planned release of each piece of content
  • Lead a team of content writers that work with other content creators to create the desired content
  • Assist Product Management to outline a product timeline and oversee the project's successful execution
  • Work with Product Managers team to determine the most appealing features of their assigned products and promote them to prospective and current customers
  • Use this research and their knowledge of products, content, and marketing overall to develop engaging and educational product marketing campaigns that reach a wide target audience
Minimum Qualifications:

  • 8+ years in Marketing with a focus in Product Marketing and Content Strategy
  • Knowledge and experience with both content strategy, writing, marketing
  • Developing user and buyer personas
  • Researching the market to learn the competitive environment
  • Working with internal teams to create materials that highlight product features and benefits
  • Developing a product go-to-market strategy
  • Working with product management to define goals and metrics for the product launch
Why you might like this job:

You get to join a winning team and if someone picks a fight, we typically throw the budget out the window and just duke it out. We're family owned and operated, so no investors, no debt. Just the game, and the game is fun.

But we also acknowledge the game is changing, and we need to change as well. We now find ourselves fighting against companies that don't have to make anything pencil because they're backed by venture capital. While we kick their faces in with a fifth of the budget, all while being profitable, the companies are becoming monsters. They just keep getting bigger, more sophisticated, smarter, more numbers based, more focused, while being fueled by more and more funny money, so it's time for us to be more intentional about what we do here.


  • Great Wage & Success Meetings with your manager
  • Work From Home comfort package & company provided equipment
  • 22 days paid time off annually, PLUS 4 paid holidays
  • 4% 401k employer matching through Fidelity
  • 100% employer-paid medical, dental and vision for employees
  • Maternity and Paternity Leave
  • Flexible hours
  • Coffee shop next door
  • Crappy parking? Oh, I mean a cool downtown location for easy public transportation options...

Job Tags

Holiday work, Full time, Flexible hours,

Similar Jobs

Action Total Staffing

Part-time Meal Delivery Driver Job at Action Total Staffing

Part-time Meal Delivery DriverAction Total Staffing - ZanesvilleWednesday, June 26, 2024Starting @ $12.50 / HRPart TimeJob DescriptionOur client, in Zanesville, is seeking part-time meal delivery driversSchedule for this position is day shift, Monday through... 


Senior Digital Forensics and Incident Response Engineer(remote virtual) Job at Humana

 ...evolving cybersecurity landscape. As a member of the Digital Forensics and Incident Response team, you will be charged with investigating...  ...Humana to do business safely and securely. Join our team of engineers and see the world through a new lens. The Senior Digital... 


1st Shift Warehouse Operations Manager Job at Aldi

 ...perform duties with or without reasonable accommodation. Assesses, establishes and ensures appropriate warehouse staffing levels. Recruits, selects, promotes, manages, develops and terminates Warehouse Associates and Warehouse Shift Supervisors to retain a motivated... 

Dutech Systems, inc

SAS Viya Data Analyst Job at Dutech Systems, inc

 ...Skills: Experience Developing Data Analysis Programs in SAS Viya, Experience in Business Process Visualizations, Process Improvement. We are seeking a highly skilled SAS Viya Data Analyst with extensive experience in developing data analysis programs. Salary Range... 

Cardinal Health

Delivery Driver Job at Cardinal Health

 ...What Pharmacy Services & Delivery contributes to Cardinal Health Responsible for the prompt and accurate delivery and distribution of radiopharmaceuticals or oncology pharmaceuticals to medical care providers in accordance with customer demand and requirements of the...