Assistant Vice President, University Communications, Public Relations and Marketing Job at University Of Memphis East, Memphis, TN

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  • University Of Memphis East
  • Memphis, TN

Job Description

University of Memphis Career Opportunities Assistant Vice President, University Communications, Public Relations and Marketing Advertised Title Assistant Vice President, University Communications, Public Relations and Marketing Campus Location Campus Location Main Campus (Memphis, TN) Position Number Category Category Administrative Executive Department Department VP Communications, PR, Marketing Minimum Position Qualifications Requires a Bachelor’s Degree in a relevant field. and a minimum of eight (8) years of professional experience in communications, marketing or public relations. Special Conditions Work Schedule Monday – Friday 8:00 a.m. – 4:30 p.m. Weekend hours and extended hours to meet deadlines for special projects and initiatives may be required. Posting Date Posting Date 06/19/2024 Closing Date Closing Date 07/02/2024 Hiring Range Hiring Range Commensurate with experience Full-Time/Part-Time Working Conditions While performing the duties of this job, the employee is regularly required to sit, use hands to handle or feel, and talk or hear. The employee frequently is required to walk. The employee is occasionally required to stand, reach with hands and arms, and stoop, kneel, or crouch. The employee must occasionally lift and/or move up to 30 pounds. Specific vision abilities required by this job include close vision. Additional Working Conditions Special Instructions to Applicants All applications must be submitted online at workforum.memphis.edu. Applicants must complete all applicable sections of the online application to be considered for a position. Please upload a cover letter, resume, and reference list after completing your application, if required by the system. Required work experience is based on full time hours. Part time work experience will be prorated as listed. Candidates who are called for an interview must notify the Department of Human Resources in writing of any reasonable accommodation needed prior to the date of the interview. Is this posting for UofM employees only? Is this posting for UofM employees only? No Positions Supervised Supervises staff as directed. Knowledge, Skills, and Abilities Ability to work in a fast-paced environment with simultaneous deadlines. Demonstrated ability to cultivate and maintain strong relationships. Strong strategic thinking and problem-solving abilities. Ability to identify issues, obtain relevant information, relate and compare data from different sources, identify potential solutions and use information to determine benefits and impact in making decisions and/or recommendations. Excellent oral and written communication skills, a collaborative communication style, strong interpersonal skills and proven ability to work with sensitive and confidential information. Demonstrated knowledge of graphic arts, photography and videography. Experience supervising a creative team with established goals. Extensive production knowledge of print processes and electronic media. Experience working with vendors who provide print and broadcast production services. Additional Position Information Benefits of Employment (Applies to full-time, non-police employees only) Job Duties Duties & Responsibilities Responsible for creating, implementing and measuring the success of a comprehensive marketing and communications strategy to enhance the brand and reputation of the University of Memphis. Utilize data to develop and implement marketing strategies for university departments, colleges and schools to align with the University’s strategic plan. Assesses the effectiveness and satisfaction of marketing and outreach strategies on an ongoing basis. Assess and implement inter- and intra-departmental tools and systems needed to coordinate comprehensive marketing and brand management across the university. Duties & Responsibilities Provide leadership and direction for division staff to bring attention and solutions to institutional priorities that support the University’s strategic plan and division priorities. Supervises marketing efforts to ensure the timely delivery of brand compliant collateral across all channels that supports the vision, mission and strategic direction of the institution. Duties & Responsibilities Serve as a central point of contact with the ad agencies to recommend marketing strategies and advertising placements. Manage outside vendor relationships, including consultants, freelancers, printers and other providers of marketing and communication services. Duties & Responsibilities Develop policies and procedures related to marketing and communication activities of the University. Evaluates effectiveness of marketing programs. Stay abreast of industry best practices to enhance strategy and decision-making including marketing technologies and tools to optimize marketing efforts including Slate (the university’s customer relationship management system) and marketing automation and analytic platforms. Research emerging trends in marketing program development, design and implementation and establish/maintain high-quality standards throughout the University. Align tracking and assessment efforts for marketing and brand with systems already in place within the department. Duties & Responsibilities Develop and execute a comprehensive performance marketing strategy aligned with business goals, utilizing channels such as digital advertising, SEO , SEM and social media. Ensure the University of Memphis brand is well-defined and consistently executed (design, style and voice) across channels in a way that resonates with multiple audiences (including students, faculty, staff, alumni, trustees, partners, community, etc.) to meet the strategic goals of the University. Duties & Responsibilities Other duties assigned. Supplemental Questions Required fields are indicated with an asterisk (*). #J-18808-Ljbffr

Job Tags

Full time, Part time, Work experience placement, Freelance, Weekend work, Monday to Friday,

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